Amazon Marketplace
Providing Amazon Listing Optimization to Increase Your Online Sales
Amazon Marketing
In the expansive realm of online commerce, Amazon stands as a dominant force, drawing in millions of eager shoppers every day. To carve out your niche in this vast marketplace, you need a comprehensive strategy that goes beyond mere presence. Our team of seasoned Amazon marketing specialists offers tailored solutions to help your products break through the noise and capture the attention of discerning consumers.
Navigating the complexities of Amazon’s ecosystem requires more than just surface-level knowledge. With our expertise, you gain access to a wealth of insights and proven tactics designed to elevate your brand above the competition. From optimizing listings to implementing targeted advertising campaigns, we provide the strategic guidance needed to navigate the dynamic landscape of Amazon and drive meaningful results for your business.
Our agency specializes in crafting multifaceted strategies that encompass every aspect of the customer journey, from initial discovery to final purchase. By leveraging data-driven insights and innovative techniques, we help your brand stand out amidst the vast array of options available on Amazon, ultimately driving growth and maximizing your potential in this ever-evolving marketplace.
From Setup to Sundown, We Handle All Your Amazon Listing Optimization
Seller Account Setup
Our Amazon SEO company will work with an Amazon Sales Agent to set up your account, enter your products and set up your inbound shipping plan. Then our Amazon SEO agency makes sure your account is ready to start selling products.
Seller Brand Setup
We’ll support you while consulting with the Amazon client team to assist with the set up of Amazon Brand Registry. Once you are all set up become eligible for A+ branded content. Additionally, trademarked product will be protected.
Amazon Account Audit
Our Amazon SEO company will audit your account and product listings, identify issues, evaluate quality, and provide a strategic implementation plan to boost product sales and optimize search rankings for high-volume keywords.
Competitor Research
Our Amazon SEO agency conducts a comprehensive account audit, identifying top competitors and identifying opportunities to capture share. This research informs business strategy, and closing sales gaps of market.
Amazon Listing Optimization
Our Amazon SEO agency will create unique product descriptions, optimized titles, and shopping content, collaborating with creative assets to create dynamic image sets and compelling A+ content for Amazon Brand Registered sellers.
Amazon Review Strategies
Digital Solutions Zone proposes a proactive approach to Amazon ratings and reviews, using a third-party tool to automate requests and notifications, improving customer experiences and potentially removing negative reviews.
Amazon Marketplace Services
Amazon Marketplace FAQ's
The Amazon sales funnel is simply the path people take before they make a purchase on the platform. Our Amazon experts specialize in Amazon funnel design and develop a series of ad campaigns that focus on increasing impressions to your Amazon Storefront. Amazon doesn’t have a traditional funnel model, but our team designs a unique product page tailored for your business that will increase your views, sessions and overall conversions.
Your product price can play a HUGE role in whether or not you’re successful on Amazon. Using the right pricing strategies to increase your rankings, conversions and revenue is crucial for your business. That’s why it’s important to partner with an Amazon marketing agency to define a strategy that fits your products and will drive more ROI. Our Amazon marketing services include extensive competitor analysis to find the best price for your product. We develop a strategy by understanding your cost of goods sold (COGS), Amazon seller fees and your overall net profit. Once we’ve identified those numbers, we create a plan to generate daily sales and can help you improve your Amazon best sellers rank.
Amazon has several methods of advertising to reach a vast audience of potential customers. Some of the most popular methods include Sponsored Products ads (auto/manual), Sponsored Brands ads (PPC), Coupons and Promotions. Traffic can cost anywhere from .50 cents to $3 per click, giving your business a wide range of opportunities. Depending on which option you choose, you could get higher conversions. With coupons, for example, generally the Amazon advertising spend is low and the return is high. Our Amazon experts help define the right advertising strategy for your unique business. Our team specializes in creating winning Amazon campaigns that convert.
As an Amazon seller, you’ll need to familiarize yourself with advertising cost of sales (ACoS). When selling products on Amazon, one of the most important metrics to follow is ACoS. To determine your ACoS Amazon simply divide your ad spend by the total amount of revenue. A good ACoS Amazon really depends on several factors, but generally you’d like to hit 20 percent and below. Blended ACoS is simply the additional revenue generated from organic product sales. Our Amazon experts create a simple daily sales report for your business that highlights your blended ACoS (ad spend / total topline).
